Jameson discusses the specific types of technology, including digital photography and video dentistry. He also explains how to introduce technology to new patients and established patients. He stresses that best technology is of little use without a dental team that helps instill in patients a desire for treatment, using the data accumulated via the technology as a tool.

You and your team members will learn how to use an understanding of new technology in diagnosis — and a knowledge of how this data relates to the patient — to benefit your practice in many ways, including the following:

• Increased case acceptance
• Increased productivity
• An increase in new patients — and referrals
• Increased staff motivation and retention
• Decreased time needed for consultation